#Colouree #C-City #Circulareconomy #workshop
Venerdì 26 maggio si è tenuto il primo dei tre workshop sull'economia circolare e sulle opportunità di crescita sostenibile.
L'evento è stato organizzato dal C-City, Circular Hub al servizio dell'economia circolare della Città di Genova.
author:
Luca Famularo
Marketing Analyst @Colouree
Master's graduate in Marketing Management at the Bologna Business School. Expert in corporate sustainability indicators, in Colouree he holds Marketing Analyst and Communication responsibilities.
The content of the workshop
The workshop is mainly aimed at companies in the tourism and blue economy sectors and is held by professionals from Colouree and Moebeus, which starting from their experiences, good practices and activities, have involved the participating companies in practical and theoretical activities.
More precisely, the focus was on practical tools for leading companies into the new economy, optimizing the supply chain, attracting customers and redesigning one's business.
By participating free of charge in the workshop, companies had the opportunity to:
- Explore business models based on the circular economy through hands-on workshops
- Experiment with measuring circularity indicators
- Explore digital solutions to facilitate the relation with the public sector
- Building relationships with other companies for collaborative paths
The workshop has been designed with the needs of the participating businesses in mind and also includes a free follow up for the next steps to give
visibility and spendability to your circularity
The afternoon of training was also attended by the Genoa's Chamber of Commerce, di Genova, la quale ha offerto una panoramica delle iniziative locali sul tema della sostenibilità delle imprese ed economia circolare, con un focus sul progetto C.Alp.Med Green Deal.
The dates of the next two free workshops open to businesses will be published soon. Keep following Colouree on social networks (LinkedIn, Facebook and Twitter) for the next updates!
Le aziende interessate possono richiedere gratuitamente una valutazione personalizzata
L’iniziativa promossa dal Comune di Genova all’interno del progetto C-City, dà inoltre l’opportunità alle aziende interessate, di beneficiare di due ore di consulenza e di valutazione personalizzata gratuite.
Attraverso l’analisi guidata alla misurazione delle proprie caratteristiche, effettuata anche alla luce dei nuovi orientamenti e normative europee, ed il confronto con altre imprese che stanno sperimentando buone pratiche e nuove strategie, ogni impresa potrà infatti individuare formule per migliorare la propria reputazione ed inserirsi in nuovi mercati.
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